Martini Bianco, 100cl
Brand: Martini & Rossi | Category: Vermouth di Torino | ABV: 14.4% | Origin: Pessione, Italy | Vol: 100cl

Intro/Heritage:
A timeless icon born in the heart of Italy, Martini Bianco is the elegant expression of white vermouth, a blend of alpine herbs, aromatic botanicals, and delicate vanilla sweetness. First created in the early 20th century, it’s the softer, smoother sibling of the Martini range, effortlessly stylish, endlessly versatile, and always ready to elevate the moment.

Tasting Profile:
Nose: Fragrant and floral. Orange blossom, vanilla bean, and white peach rise with a subtle herbal undertone and a whisper of spice.
Palate: Light-bodied and silky. Hints of honeyed citrus, soft spice, and aromatic herbs mingle with a rounded sweetness and clean finish.
Finish: Crisp and balanced. Delicate bitterness fades into fresh citrus and a smooth, creamy afterglow.

Production Details:
Crafted from white wine and infused with a secret blend of botanicals, including wormwood, citrus peel, and aromatic flowers, Martini Bianco is sweetened and gently fortified to 14.4% ABV. Its signature smoothness comes from the careful balance between sweetness and bitterness, crafted with over 150 years of vermouth expertise.

Perfect For:
Effortless aperitivo hours, daytime cocktails, or light, sophisticated sipping. Perfect on the rocks with a twist of lemon, or as the secret ingredient that lifts a classic spritz or white Negroni.

Expert Notes:
Martini Bianco is beloved for its delicate structure and universal mixability. Its floral and vanilla-forward profile makes it a standout both as a solo sipper and in cocktails that require a softer touch than dry vermouth can offer.

Customer Reviews:
🗨️ “Light, sweet, and incredibly easy to drink. My go-to for a quick, elegant aperitif.”
🗨️ “Perfect balance of herb and vanilla — makes any cocktail smoother.”
🗨️ “I always keep a bottle chilled. Great alone or with tonic and citrus.”

Interesting Fact:
Martini Bianco was originally called “Bianchissimo,” meaning “whitest,” due to its pale color and lighter taste compared to other vermouths. It quickly became a favorite across Europe during the golden age of Italian aperitivo culture.

Serving Suggestions:
Serve over ice with a lemon or orange peel for a classic aperitivo. For a twist, mix with tonic or soda for a low-ABV refresher. It’s also ideal in a Bianco Spritz, just add prosecco and a splash of soda water.

Brand Background:
Founded in 1863, Martini & Rossi is one of Italy’s most iconic names in vermouth and sparkling wine. From their historic distillery in Pessione, they’ve shaped the world of aperitifs, blending tradition, craftsmanship, and unmistakable Italian style in every bottle.